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Brand Identity Studio
Burnt Butter is a brand identity studio started in 2026. We believe design should feel true to you, not just look good on a mood board. Every project gets the time and thought it deserves.
Hello hello! I'm Jasleen, founder of Burnt Butter Studio. Design, to me, isn't a job. It's a mindset and a lifestyle.
I'm an offer holder for the MA in Graphic Branding and Identity at University of the Arts London, and at Parsons School of Design.
Why Burnt Butter? Because the best things take patience, you let the process do its work, and what you get is rich, nutty, and just right. That's what my design is: slow-cooked, full of flavour, worth the wait.
And oh yes, I love burnt butter coffee, ice cream, cookies… everything.
Good design starts with understanding, the visuals come after
Straightforward from start to finish
We start by getting to know your brand properly. What you're building, who it's for, and what makes it different.
Once we understand the brief, we lock in the direction before any design starts. Positioning, tone, references
This is where it comes together. Logos, colors, type, layouts. Everything presented with context so you know why.
A round of revisions, then final files handed over in every format you need.
Got a vision? Let's turn it into a visual